Deliver the Seamless, Compelling E-Commerce Experience Your B2B Customers Expect
eCommerce isn’t just for B2C retailers anymore. B2B organizations that want to remain competitive are expanding beyond traditional sales channels and taking a page out of the B2C playbook, targeting business customers, partners, and consumers directly through digital sales and partner networks.
However, succeeding in B2B E-commerce involves overcoming many challenges and complexities. It requires gaining operational efficiencies across multiple processes and business models. In addition, it requires a centralized commerce platform that fully supports sophisticated workflows, pricing, product configurations, approvals, multiple fulfillment models, and more. To be effective in B2B E-Commerce, you must leverage technology to achieve the following goals:
- Make buying easy through personalized shopping experiences
- Increase profit margins and reduce time to market
- Manage the order lifecycle from quote to cash
- Reduce IT costs, staff time, and complexity
Lightwell can help. Our team has assisted clients across a wide array of industries implement and optimize the best technology solutions to achieve their eCommerce goals. As an IBM Gold Business Partner, we assist companies in planning, architecting, implementing, optimizing and supporting the following B2B Commerce solutions:
Learn more about our consulting services for commerce and supply chain management, or contact us today to discuss your B2B commerce needs.