Improving the Customer Experience with Enterprise Architecture

Expert EA guidance to help you differentiate through extraordinary customer experiences

Services & Solutions > Capabilities > Enterprise Architecture > Improving the Customer Experience with EA

Customer expectations are moving
at the speed of light

Accustomed to instant access to information via their mobile phone, endless aisles of products and inventory from which to purchase, and super-fast delivery to their front door – customers’ expectations for great experiences continue to increase for B2C and B2B businesses alike.  

What are you doing to keep up? Is your Enterprise Architecture designed to deliver the experiences your customers want? Is it ready to help you differentiate going forward?

Consistent information and fast processes are critical in today’s’ omnichannel world. And your Enterprise Architecture is vital to delivering that consistency.

Enterprise Architecture enables extraordinary customer journeys

Leveraging extensive experience in Enterprise Architecture and omnichannel, our team helps to elevate and optimize the customer experience across all channels. With our EA consulting services, we:

Identify potential issues with your current customer experiences.

Ensure your IT investments are aligned with your customer experience initiatives and strategies

Ensure optimized technology investments and processes across customer touchpoints.

Ensure consistent, accurate, and current information across all channels.

Determine how to resolve issues before they become negative experiences.

Design your Enterprise Architecture to enable great customer experiences going forward.

Business Team Customer Experience

Gain a clear understanding

To improve customer experience, you must start with a thorough understanding of your current technologies, customer touchpoints, processes, strategies, and goals. Through our Enterprise Architecture Assessments, we help you achieve this.

Based on this comprehensive understanding, we can build effective strategies and roadmaps for improving the customer experience.

Optimize the customer experience with a
comprehensive approach​

We leverage Enterprise Architecture expertise to improve your customer experience in many ways.

Enterprise Architecture Strategy

We’ll develop a strategy that ensures alignment between your technology investments, resources, and customer-oriented business goals. You’ll drive more value as your resources and actions are focused on improving the customer experience.

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Integration Architecture

Reduce the number of delays and hiccups your customers run into by ensuring seamless integration between customer-facing touchpoints and your supporting enterprise applications.

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Mobile and Web Applications

Give your customers mobile access to the applications and information they need to self-serve. Improve the digital experience with lightweight web applications, mobile-friendly customer-facing interfaces, and more. Our Enterprise Architects and Application Developers help you create streamlined, modernized web and mobile front-end applications with better, faster access to critical back-end systems.

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Seamless Omnichannel Experiences

Leveraging decades of experience with EA, Integration, and omnichannel commerce, we can help you enable seamless, engaging experiences across all channels. Since omnichannel customers typically spend and advocate more, it’s a win/win.

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Information Architecture

Leverage data for a more compelling customer experience. Achieve a 360-degree view of customer data, and get better and faster insight into your customers’ profile, needs, and more. By integrating data with your applications, you can deliver personalized options, faster response times, and robust customer profiles.

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Application Modernization

Our EA team can evaluate your application portfolio and determine which high-value applications should be enhanced to elevate the customer experience.  We’ll work with your application development team or ours to modernize your applications and enable an agile development process. Doing so reduces your costs, and improves time to value, improving your ability to serve your customers’ needs faster. 

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Let’s improve your CX

The core concept of improving CX through Enterprise Architecture consulting is this: by optimizing your enterprise architecture, IT investments, and data, you can meet customer demands more effectively.
Leverage our EA expertise to help your company differentiate through extraordinary customer experiences.

Contact us today to speak with one of our EA experts, and let’s explore how we can help.

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